Meesho Listing Guidelines: Image Size, Rules, Rejection Reasons

Selling on Meesho in 2025 has become more competitive, and the platform is stricter about product quality, listing accuracy, and image standards. Whether you are a new seller or scaling your catalog, following the latest Meesho Listing Guidelines and creating compliant listings directly impacts your visibility, ranking, and sales.

This expert guide explains all Meesho Product Listing Guidelines, image size requirements, common mistakes to avoid, seller do’s and don’ts, and how to prevent listing rejections.

What Are Meesho Listing Guidelines?

Meesho Listing Guidelines are the platform's rules that sellers must follow when uploading products, covering product titles, descriptions, photos, pricing, categories, variations, and compliance documents, to ensure accuracy, quality, and buyer trust.

These guidelines help sellers avoid listing rejection, penalties, order cancellations, and account suspension.

1. Meesho Product Listing Guidelines

Meesho evaluates every listing on the basis of accuracy, product presentation, customer safety, and platform policy compliance. The 2025 updates focus on transparency, image quality, and avoiding misleading content.

A. Product Title Guidelines

• Keep titles between 50–120 characters.

• Use clean, keyword-focused titles.

• Avoid ALL CAPS, symbols, and unnecessary words.

• Mention product type, style, material, and main feature.

• No misleading or exaggerated claims.

Example: "Women’s Cotton Printed Kurti – Casual Wear – Soft Fabric"

B. Product Description Guidelines

• Write clear, factual, and benefit-driven descriptions.

• Use bullet points for specifications.

• Add material details, measurements, and care instructions.

• No false guarantees, MRP inflation, or misleading claims.

C. Category & Attribute Guidelines

• Select the most accurate category.

• Fill all mandatory attributes (color, material, size, pattern).

• Never cross-list wrong categories to gain visibility.

D. Pricing Guidelines

• Set realistic and competitive pricing.

• No fake discounts or inflated MRP.

• Ensure fair return and refund policies.

2. Meesho Photo Guidelines

High-quality images are mandatory to avoid rejection and increase CTR. Use natural lighting, clean backgrounds, and professional angles.

A. Meesho product image size

• Recommended size: 1000 x 1000 px

• Minimum size: 500 x 500 px

• Format: JPEG or PNG

• Aspect ratio: 1:1 square

• Background: White or light-colored preferred

• Main image: No text, logos, borders, watermarks, or collages

B. Number of Images

• Minimum 3

• Maximum 8

• Show front, back, close-up, fabric details, size chart (if apparel)

C. Disallowed Images

• Blurry, pixelated, low-quality images

• Stock photos downloaded from the internet

• Model images not owned or licensed

• Graphic-heavy images

Following correct Meesho Photo Guidelines improves conversion rates and reduces returns.

3. Meesho Listing Requirements

Before adding any product, make sure you meet these listing requirements:

A. Mandatory Requirements

• Accurate title

• Clean product images

• Factual product description

• Correct category selection

• Realistic pricing

• GST details for relevant categories

• Size chart for apparel

• Authentic brand authorization for branded items

B. Compliance Requirements

• No duplicate listings

• No counterfeit or copy products

• No misleading variations

• No pharmaceutical or restricted items

• Follow local regulations for beauty, electronics, or food items

These Meesho Listing Requirements ensure your catalog remains compliant and safe for buyers.

4. Meesho Listing Mistakes to Avoid

Many sellers lose visibility and revenue due to common listing mistakes.

A. Top Mistakes to Avoid

1. Using low-quality or stolen images

2. Adding wrong or irrelevant keywords

3. Inflating MRP to show fake discounts

4. Misleading titles or descriptions

5. Incorrect size charts

6. Placing the product in the wrong category

7. Creating duplicate listings

8. Not testing variations properly

9. Not updating out-of-stock products

Avoiding these Meesho listing mistakes protects your seller rating and reduces the likelihood of returns.

5. Meesho Listing Rejection Reasons

Your product may get rejected if it violates any Meesho listing policy. Most Common Meesho Listing Rejection Reasons.

• Poor image quality

• Watermark or logo on photos

• Misleading title or description

• Selling restricted or counterfeit items

• Duplicate or repeated listings

• Wrong category or attributes

• Fake reviews or manipulated ratings

• Disallowed content, like offensive text or claims

Fixing these issues promptly reduces penalties and improves account health.

6. Meesho Listing Policy 2025 – What’s New?

Meesho has updated several policies for 2025 to improve platform trust.

Key Changes in Meesho Listing Policy

• Stricter image quality checks

• Automated duplicate detection

• Compulsory compliance for beauty, electronics, and food categories

• Mandatory size charts for all fashion listings

• Improved product authenticity checks

• Penalties for fake MRP or misleading discounts

Staying updated with the Meesho listing policy 2025 helps protect your account.

7. Meesho Seller Do’s and Don’ts

These rules are essential for maintaining a healthy account and increasing sales.

Seller Do’s

• Use high-quality images

• Write accurate descriptions

• Update stock regularly

• Respond to customer queries

• Resolve returns professionally

• Maintain a high order acceptance rate

• Upload genuine products only

Seller Don’ts

• Avoid fake or misleading listings

• Do not inflate MRP

• Never use unauthorized brand names

• Do not upload stock photos

• Avoid delayed shipping

• No duplicate listings

• Do not manipulate ratings or reviews

Following these Meesho seller do’s and don’ts leads to better visibility and more conversions.

8. How to Increase Sales on Meesho (Expert Tips)

Improving listing quality directly impacts ranking and sales.

Actionable Tips to Increase Sales on Meesho

1. Use SEO-driven titles with relevant keywords

2. Add clear, professionally shot images

3. Keep pricing competitive

4. Offer fast shipping

5. Maintain a high seller rating

6. Provide detailed product descriptions

7. Add all variations for more visibility

8. Participate in Meesho promotions

9. Avoid frequent cancellations and returns

10. Refresh and update listings periodically

This is one of the easiest and fastest ways to increase sales on Meesho without spending on ads.

FAQ About Meesho Listing Guidelines

1. What are the Meesho Listing Guidelines?

Meesho Listing Guidelines are the platform rules for creating accurate, high-quality product listings, covering titles, descriptions, categories, pricing, compliance, and product images.

2. What are the basic Meesho Product Listing Requirements?

Sellers must provide clear titles, correct categories, detailed descriptions, high-quality images, proper size charts for fashion items, authentic product information, and realistic pricing.

3. What is the recommended Meesho product image size?

Meesho recommends 1000 x 1000 px square images with clean backgrounds. The minimum accepted size is 500 x 500 px.

4. What are Meesho Photo Guidelines for 2025?

Images must be clear, well-lit, watermark-free, and shot against clean backgrounds. No text, borders, or logos are allowed. Use multiple angles and fabric close-ups for fashion products.

5. What are common Meesho listing mistakes to avoid?

Avoid blurry photos, misleading titles, duplicate listings, inflated MRP, incomplete attributes, wrong categories, and inaccurate size charts.

6. Why does Meesho reject product listings?

Meesho listings get rejected due to poor image quality, incorrect categories, misleading descriptions, counterfeit items, duplicate listings, or violations of Meesho listing policy 2025.

7. What are Meesho sellers do’s and don’ts?

Sellers should upload genuine products, use high-quality images, maintain stock accuracy, and respond professionally. Avoid fake MRP, fake reviews, duplicate listings, and unauthorized branded items.

8. How can I increase sales on Meesho?

Use SEO-friendly titles, clean product images, competitive pricing, detailed descriptions, fast shipping, and follow all Meesho Product Listing Guidelines to improve ranking and conversions.

9. Do I need a size chart for Meesho fashion listings?

Yes. A size chart is mandatory for most fashion categories, including kurtis, tops, sarees, footwear, and kidswear. Incorrect size charts can lead to returns and listing rejection.

10. Does Meesho allow editing or updating a product listing after uploading?

Yes. Sellers can edit titles, descriptions, pricing, stock, and images anytime. However, major changes may trigger a re-review under the Meesho listing policy 2025.

Conclusion

By following the latest Meesho Listing Guidelines, focusing on image quality, complying with updates in the Meesho listing policy 2025, and avoiding common mistakes, you can create high-performing listings that rank well, avoid rejection, and increase sales consistently.

Lohar Studio offers professional Meesho Product Photography and Meesho Fashion Photography designed to meet all Meesho listing guidelines and image requirements. From apparel and accessories to beauty, footwear, and lifestyle products, our team delivers clean, high-quality images that increase visibility, build trust, and boost sales on Meesho. If you want faster approvals, better engagement, and higher conversions, book your Meesho-focused photoshoot with Lohar Studio today.

Also Read: Best Meesho Photo Editor Apps 2025