Flipkart Listing Guidelines 2025 | Product Requirements & Photo Rules
Selling on Flipkart in 2025 has become more structured, data-driven, and competitive. To rank higher, avoid listing rejection, and boost conversions, sellers must follow the latest Flipkart Listing Guidelines, product upload rules, category requirements, and image standards. This expert guide covers everything from Flipkart Product Listing Guidelines, photo rules, image size requirements, listing mistakes, seller do’s and don’ts, and policy updates for 2025.
What Are Flipkart Listing Guidelines?
Flipkart Listing Guidelines are the rules sellers must follow while uploading products to maintain accuracy, transparency, and customer trust. These guidelines ensure titles, descriptions, categories, pricing, and images meet Flipkart’s quality standards.
A. Flipkart Product Listing Guidelines (2025 Updated)
1. Title Guidelines
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Keep titles clear, factual, and structured.
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Use product type, brand, key features, and attributes.
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Avoid all caps, symbols, and misleading claims.
Example: "Men’s Cotton Regular Fit Shirt – Checked Pattern – Full Sleeves"
2. Description Guidelines
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Provide accurate and detailed descriptions.
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Add materials, dimensions, weight, warranty, and features.
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Use bullet points for clarity.
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No misleading, exaggerated, or unverifiable claims.
3. Category & Attribute Guidelines
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Choose the correct category and subcategory.
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Fill all mandatory attributes.
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Wrong or incomplete attributes lead to low visibility or rejection.
4. Pricing Compliance
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Maintain realistic pricing.
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No fake discounts or inflated MRP.
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Follow category-specific pricing rules.
B. Flipkart Listing Requirements
1. Mandatory Documentation
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GST details for applicable categories
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Brand authorization for branded products
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Compliance certificates (electronics, toys, beauty items)
2. Product Requirements
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Accurate product details
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Correct size charts (especially fashion)
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Authentic products only
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No prohibited or restricted items
3. Quality Requirements
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High-quality images
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Clear titles
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Verified attributes
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Stock accuracy
C. Flipkart Photo Guidelines
Flipkart has strict image requirements to maintain consistency and improve customer trust.
1. Background Requirements
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Pure white background preferred
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Neutral background acceptable
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No shadows, reflections, or distractions
2. Image Composition
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The product should cover at least 80 percent of the frame
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Clean, bright, and sharp images
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Multiple angles required
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Lifestyle images allowed (category-specific)
D. Flipkart Product Image Size
1. Recommended Image Size
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1000 x 1000 px (Square image)
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Minimum 500 x 500 px
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High-resolution JPEG or PNG
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Aspect ratio 1:1
2. Disallowed Images
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Blurry or pixelated photos
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Watermarks, text, logos
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Borders, stickers, or graphic-heavy designs
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Stock or stolen images
E. Flipkart Listing Mistakes to Avoid
1. Common Errors
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Using low-quality images
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Wrong categories
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Fake or inflated MRP
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Misleading titles
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Duplicate listings
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Missing mandatory attributes
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Incorrect size charts
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Exaggerated product guarantees
Avoiding these Flipkart listing mistakes ensures better ranking and fewer returns.
F. Flipkart Listing Policy 2025 (Updated)
1. Key Changes
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Stricter image quality monitoring
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Mandatory compliance for electronics, toys, beauty, and baby products
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Authentic brand checks
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Automated duplicate detection
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Mandatory attributes for fashion categories
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Penalties for fake MRP or misleading discounts
G. Flipkart Listing Rejection Reasons
1. Most Common Rejection Reasons
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Wrong category or incomplete attributes
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Poor or non-compliant images
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Watermarks or logos on photos
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Fake brand claims
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Duplicate products
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Missing compliance certificates
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Misleading product information
Fix these issues to avoid penalties and prevent account health deterioration.
H. Flipkart Seller Do’s and Don’ts
1. Seller Do’s
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Use original, high-quality product photos
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Fill all attributes accurately
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Maintain stock updates
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Provide the correct size charts
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Set realistic pricing
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Respond to customer queries professionally
2. Seller Don’ts
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Do not sell counterfeit or unverified products
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Do not use misleading titles or descriptions
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Avoid duplicate listings
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Do not manipulate ratings
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Never upload photos with watermarks or logos
10 FAQs on Flipkart Listing Guidelines
FAQ 1: What are the basic Flipkart Listing Guidelines?
They include rules for accurate titles, clear descriptions, proper categories, high-quality photos, and compliance with product safety standards.
FAQ 2: What is the recommended Flipkart product image size?
The recommended size is 1000 x 1000 pixels, and the minimum acceptable size is 500 x 500 pixels.
FAQ 3: Why do Flipkart listings get rejected?
Listings are rejected due to poor-quality images, incorrect categories, misleading content, missing certificates, or violation of the Flipkart listing policy 2025.
FAQ 4: What documents are required for listing on Flipkart?
GST details, brand authorization, and compliance certificates, depending on the product category.
FAQ 5: What are the common Flipkart listing mistakes to avoid?
Blurry images, fake MRP, duplicate listings, wrong categories, and incomplete attributes.
FAQ 6: Does Flipkart allow editing product listings after upload?
Yes. Sellers can edit titles, prices, descriptions, and images, but major edits may trigger re-approval.
FAQ 7: What are Flipkart Photo Guidelines for 2025?
Images must be clear, high-resolution, shot on clean backgrounds, and free from watermarks or text.
FAQ 8: How can sellers increase sales on Flipkart?
Use high-quality images, accurate descriptions, competitive pricing, and follow Flipkart Listing Guidelines thoroughly.
FAQ 9: Are size charts mandatory on Flipkart?
Yes. Fashion and apparel categories require accurate size charts to avoid returns and listing rejection.
FAQ 10: What are Flipkart seller do’s and don’ts?
Do upload genuine products with accurate details. Don’t use fake discounts, duplicate listings, or misleading content.
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